Tuesday, 2 December 2014

5 Things SEO Writers Should Never Do


In order to improve your content you need to know what you are doing wrong. These are minute flaws that distinguish between good and poor SEO content writing. So if you aim to develop classy writing skills bear in mind the consequences of your mistakes and understand why they result in so much damage.

Inadequate length

Something that really irks a reader is clicking on a promising looking heading in the midst of their search and opening it only to find a few measly lines on the topic in the general context with some pictures thrown in carelessly in a blatant mockery of the art of content writing. This is unacceptable. Your goal is to provide the information that people seek and by picking out a suitable topic based on powerful keywords you ensure that your target audience finds its way to your work.

Keyword overload

This is a very common and extremely annoying error that can only sprout from negligence or a lack of common sense. You must know when you have exceeded the acceptable keyword density and refrain from stuffing more and more keywords for your assurance. Readers are sensitive to such irritating practices so take some time to decide beforehand what the appropriate places and density is for only the most important keywords. The best way to obtain effective keywords is through a keyword analysis that SEO companies like www.weaveyourwebdreams.com conduct on a regular basis to seek out the current favorites.

Over elaboration

It is easy to get lost in your own little world when creating content but remember the reader just wants you to stick to the topic and give them enough knowledge to get a good grasp on the subject. This is just as bad as keeping a really brief word limit simply for the sake of adding your link. Stay to the point and stop yourself from going overboard.

Passive voice

Remember how annoying it felt to read textbooks in school in the passive voice? It seemed like one was just completely disconnected with the author and so it proved difficult to relate to the subject. SEO content is a marketing strategy but it gives out valuable information for the sake of spreading knowledge. Especially when you are giving specific instructions to the reader about a certain procedure you have to employ an active voice. It must be like a mutually beneficial conversation.

Plagiarism

If that particular content is already available at a certain place on the internet why would you write it all over again? It is one thing to share that same work on other places to spread knowledge on that subject and quite another to change a few words here and there, maybe tweak the heading and republish it as your own work. It is a grave immoral offense which is against the principles and spirit of SEO content writing.


It is pretty obvious to any sensible content writer that their aim is to please the readers so that they will be driven to read more of your content and be impressed enough to agree with your point of view. Put yourself in the reader’s shoes and take a minute to comprehend what it is that they wish to find in your content. Achieving the perfect balance within all the elements of content writing is the key to excelling in this field.




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